Revenue Management Strategy In Sales

Revenue Management Strategy In Sales

The Importance of Corporate Strategy
Let�s talk about strategy. A lot of companies that we work with spend too much time focusing on tactics and execution and not enough time really determining what their overall strategy is as a business and the impact on spending enough time at the strategic level can really have an stunting impact on a company�s overall ability to accelerate its sales, gain market leadership, and really power up its revenue growth. A lot of CEO�s get bored when i Read More...
Key Account Management
In recent years many companies have implemented some form of Key Account Management (also sometimes called National Account Management, or Strategic Account Management) to address the needs of important customers. Key Account Management (KAM) is a systematic process for managing key interactions and relationships with critical accounts. Writers sometimes quote the Pareto Principle to describe strategic accounts: 20 percent of the customers gener Read More...
Don�t Wait Until It�s Too Late To Work On Your Sales Turnaround
I�m doing a sales turnaround assessment and planning project right now for a company that�s lost a large percentage of it�s sales in the last year. The CEO has come to us and asked us to help him devise a strategy to quickly get revenues back up to their previous levels. The company is losing money and while it has scaled back on it�s employee headcount and other costs, it�s still struggling to get close to breaking even. The company needs an Read More...

Manufacturing Performance Management
Sales Performance Planning
Why Marketing Strategy Is So Important

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